A Day in the Life: Box Office Manager Explains Groupon Deals on Tickets

From the desk of Ann Noble, Erie Events Box Office Manager:

Groupon has been around since 2008, and we are beginning to see more and more offers extended to ticket purchasers locally.

Not every event offers a Groupon discount, but those that do tend to offer tickets at a 25-30% saving — not a bad deal considering the price of tickets these days! Here’s a little background as to how these offers work.

The show promoter works with Groupon to determine the specifics of the offer, such as discount price, amount of offers to be made available and how long the offer will run. After those factors are all ironed out, the promoter will contact the venue box office to set up the offer, right down to what seats to sell the patrons. Once purchased, the customer receives an email that outlines everything they need to know about redeeming the certificate. It’s all listed in the “fine print”, which , in reality, isn’t the tiny print we are used to, but a detailed explanation of the ticket pick up process and location. All you need to claim your tickets the day of the show is your original Groupon letter and photo ID.

Groupon has proven to be a great way to make it a little more affordable for you to come in, sit back and enjoy the show! We hope to see you at one of our upcoming events at the Erie Insurance Arena, Warner Theatre or the Bayfront Convention Center — Get up and Go!


A Day in the Life: Information on Ticket Prices from Erie Events’ Marketing Coordinator

From the desk of Dawn Betza, Marketing Coordinator: Ever wonder how concert ticket prices are set? There’s no single answer – instead, it’s a balancing act that involves making sure the touring artist and the show promoters both make money while keeping prices reasonable for fans. It’s a very thoughtful process based on supply and demand. Many patrons believe the venue determines pricing; however, the venue has very little say in the matter, if any.

Essentially, a band sets a figure it is guaranteed to be paid for a concert. The promoter and the band’s management work together to determine a ticket price that makes the most sense for both parties. The goal is to fill every seat with a paying customer. The promoter takes the greatest risk because of the band guarantee – whether 100 or 1,000 tickets are sold, the promoter still has to pay the band the agreed-upon fee. The margins are very thin, even on a profitable show.

Scaling The House

The most important and biggest challenge for a promoter is to properly scale the house or set the right price for different seats. Should tickets be general admission, reserved, or a combination? The difference in charging 2-3 extra dollars per ticket can be the difference in whether the promoter makes a profit or not. Typically two or three prices levels are determined, but capturing the value of every seat is a difficult task. For example, being in the center of Row A is more valuable than in a seat at the end of the same row. But in most cases, these seats have the same ticket price. Determining where price levels change is a key component for making a profit.

Other Factors

Ticket prices are also determined by the estimated expense for both the artists and promoters. Promoters face the bulk of the expenses and these include such things as backstage crew, security, sound and lighting, catering, venue rental, advertising and box office fees. Travel cost is the biggest expense incurred for a band, so this must be considered as well. Other factors include the day of the week – a concert on Friday night will perform better than one on a Tuesday night, and also competing events in the market such as sporting events, etc.

We ask for your support in our efforts to continue to bring quality acts to Erie — Get Up and Go!


Kenny Rogers — “Once Again It’s Christmas Tour” — 12/22/15 Warner Theatre

Tickets On Sale Friday, October 9th @ 10:00am!

GRAMMY® Award-winning Country Music Hall of Fame member and one of the best-selling music artists of all time, Kenny Rogers, will release his first new Christmas album in seventeen years on September 25th via Warner Bros./Warner Music Nashville. Titled Once Again It’s Christmas, the festive set is Rogers’ first Christmas release since Christmas From The Heart (1998), and his sixth Christmas release overall. Since the release of his first-ever Christmas album, Christmas, in 1981, Rogers has embarked on an annual Christmas & Hits Tour, which continues this winter as the Once Again It’s Christmas Tour featuring Linda Davis.

Rogers will perform holiday favorites, selections from his new Christmas album and his No. 1 hits at concerts across the U.S. and Canada. The tour currently includes 29 dates including a stop at the Warner Theatre on December 22, 2015. Tickets are $75.00 (limited VIP available), $49.50, $39.50 and go on sale Friday, October 9th at 10:00am. Purchase at the Erie Insurance Arena box office, www.erieevents.com or by calling (814) 452-4857. Special VIP packages will be available for the tour dates that are not already on-sale. For the most up to date information on tour dates, tickets, VIP packages, and pre-order opportunities, visit: www.kennyrogers.com.

The eleven-song album, Once Again It’s Christmas, features several special guest stars. Jennifer Nettles joins Rogers onHere It Is Christmas/Baby, It’s Cold Outside”; Alison Krauss is featured on “Some Children See Him”; Home Free collaborates with Rogers on “Children, Go Where I Send Thee”; Jim Brickman guests on “That Silent Night”; and Winfield’s Locket sings with Rogers on “There’s A New Kid In Town.” Rogers also co-wrote a powerful song called “The Light” with long-time bandmate Steve Glassmeyer and former bandmate, Warren Hartman. The song concludes the album. The new project was produced by Kyle Lehning and Hartman, who were joined by Darren Rust as co-producer for the song, “Children, Go Where I Send Thee.” Steve Sundholm and Jim Brickman produced “That Silent Night.”

The Once Again It’s Christmas album cover art, unveiled here for the first time, is a photo taken by Rogers that he entitled “Red Tree.” He captured the wintry scene while shooting in Yakima, Washington, in December 2003. Rogers received an Honorary Masters of Photography Degree from Professional Photographers of America (PPA) in 2014 for his contributions to the world of photography.

“I can’t tell you how much fun it’s been doing another Christmas album—it’s my favorite time of year. Recording a project like this means I was able to re-live some old memories singing some of the songs I was raised listening to and grew to love as a child. The process also allowed me to make many new memories working with some very talented people. I’m excited about all of the special guests who joined me for this, and hope you enjoy it, too,” Rogers said.

The past several years have been some of the most active, creative, and rewarding of Rogers’ entire storied career. Once Again It’s Christmas will be Rogers’ third full studio release of all new recordings since 2011. In 2014, Rogers received his latest GRAMMY® Award nomination with Dolly Parton for “You Can’t Make Old Friends,” and in 2014 and 2015, Rogers’ career was showcased in a year-long exhibit at the Country Music Hall of Fame and Museum. In 2013, Rogers was inducted into the Country Music Hall of Fame and received the Willie Nelson Lifetime Achievement Award at the 47th Annual CMA Awards. Some of Rogers’ recent festival appearances include Great Britain’s Glastonbury, Tennessee’s Bonnaroo, and Morocco’s Festival Timitar, where he played to a combined hundreds of thousands concert-goers.

Rogers has sold more than 120 million albums worldwide. He has charted a record within each of the last seven decades. The first country artist to consistently sell out arenas, Rogers quickly became a pop superstar as well — his 28 Billboard Adult Contemporary Top 10’s rank him fourth-best of all time among men, trailing only Elton John, Neil Diamond, and Elvis Presley.  Rogers has recorded 24 No. 1 hits, 11 No. 1 albums, 25 Top 10 country albums and is the RIAA’s eighth best-selling male solo artist of all time. He has received three GRAMMY® Awards, 11 People’s Choice Awards, 19 American Music Awards, eight Academy of Country Music (ACM) Awards and six Country Music Association (CMA) Awards.

Track Listing For Once Again It’s Christmas

  1. Once Again It’s Christmas
  2. There’s A New Kid In Town feat. Winfield’s Locket
  3. Here It Is Christmas/Baby, It’s Cold Outside feat. Jennifer Nettles
  4. Little Drummer Boy
  5. Back To Bethlehem
  6. Winter Wonderland
  7. Some Children See Him feat. Alison Krauss
  8. I’ll Be Home For Christmas
  9. Children, Go Where I Send Thee feat. Home Free
  10. That Silent Night feat. Jim Brickman
  11. The Light

A Day in the Life: BCC Sales Manager

From the desk of Sandra Olsen:

The Bayfront Convention Center attracts a variety of meeting types. My role is working with our corporate clients who produce a numerous of events. Their needs are really diverse. While some may need a small meeting room for 10 or more people, others may wish to host a banquet or gala for 2,000 people. Still, others may need our exhibition hall that is the largest show floor in the region. Whether it’s an industry trade show, a social/networking event, or even something like the upcoming For Women Only show that is open to the public, the BCC is here to help.

We have 14,000 square feet of breakout space between 15 meeting rooms, a 13,500 square foot Grand Ballroom and 28,800 square foot exhibit hall. Additionally, we have the 8,800 square foot Sunset Terrace that is located at the end of our pier that enjoys views of Erie’s Presque Isle Bay. The building design is unique and views are absolutely incredible.

We are very fortunate to host many reoccurring events. We keep the customer experience fresh and exciting by being flexible. We encourage our customers to challenge us; to create exciting menu concepts, creative use of space, new décor and lighting elements and more. It is our job to help events to sometimes shake things up again and put a new face on well-loved concept.

Next year the additional connected hotel, the Courtyard Erie Bayfront, will open in the spring of 2016. The 192 room hotel will join the award-winning Sheraton Erie Bayfront to give our clients another choice, as well as more connected rooms. A parking deck will open at the same time.

I see new and exciting challenges on the horizon. As I look forward to 2016 and beyond, I see many new events on the books, reoccurring events that are growing and even more possibilities in the future.  I can’t help but be excited about what is to come.

grand ballroom strawberry Salad  Dessert bayfront view